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The American South is home to some of the most influential styles in the States, and labels like Billy Reid are putting contemporary twists on the classics. This modern southern studio outfits musicians, celebrities, and the fashion-conscious with sophisticated Americana that’s built to last. Now, Billy Reid is back with the Indigo Western Shirt, a lightweight yet durable indigo-dyed shirt with a contemporary look and classic roots.
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This indigo iteration of the Western Shirt starts with a checkered weave of indigo-dyed cotton yarns, and is cut in a standard fit that leans more towards a relaxed feel. You’re getting a straight collar and two pockets, and the whole shirt is finished with genuine dark horn buttons, along with Billy Reid’s heirloom ribbon along the bottom of the under placket. The dyeing process and material construction that went into making this shirt allow it to develop a unique fade and feel over time, making the experience of wearing it a personal one.
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Indigo dyeing is a centuries-old practice, dating back around 5,000 years ago in East Asia, and it remained quite exclusive for most of that time – it wasn’t until a couple of centuries ago that it became as widely available as it is now. Given the nature of the material and construction, the color will develop with age and may also rub off on other clothes, so keep that in mind.
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The Billy Reid Indigo Western Shirt is available now for $228.