100% has long been regarded as a market leader in the moto and cycling eyewear sectors, with the San Diego-based optics outfit boasting a long history of innovation, quality craftsmanship, and top-notch design dating back to the 1980s. And 100% has once again raised the bar in its industry, calling on a host of cutting-edge technology to deliver the company’s lightest performance shield ever.
Dubbed the “HYPERCRAFT Collection,” these new cycling shades are completely frameless, utilizing UltraCarbon tech that sees carbon fiber woven into the structure, enabling the cycling glasses to be incredibly strong, while weighing in at only 23-grams (or 0.05lbs). Comprised of four color options and designed in California, each of the HYPERCRAFT glasses is handmade in Italy. The glasses also feature French-sourced, laser-cut, vented, interchangeable, rimless, scratch-resistant shields bestowed with full-spectrum UV protection and a hydrophobic and oleophobic lens treatment that repels water, dirt, oil, and other grime. 100% also offers HiPER and photochromatic lens for the collection. The HYPERCRAFT glasses also get Ultra-grip rubber nose and temple tips, making them extremely comfortable and validating the collection’s “Feel Nothing. See Everything” slogan. The 100% HYPERCRAFT Collection is available now, with pricing set at $175 for all four colors.
