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Genesis Turned Its GV80 SUV into a Flaming-Red Coupe Concept

2023 Genesis GV80 Coupe Concept 0 Hero
Photo: Genesis Motor

When it began its life as a luxury nameplate from Hyundai in 2008, the Genesis could have been seen as the Korean company’s aggressive push to enter into the sports sedan fray. That push became a little harder when Genesis became a full-fledged marque of its own in 2016 when it introduced the G80. In that time, the brand has already unveiled plenty of production models and concepts. Its latest concept builds upon the template for the GV80 mid-size SUV, which it’s now turned into a coupe.

2023 Genesis GV80 Coupe Concept 1
Photo: Genesis Motor

With the idea of performance in mind, the GV80 Coupe Concept — aside from having a faster roofline and lower center of gravity — features a carbon fiber roof, five-spoke forged aluminum wheels, and an upper rear spoiler and spoiler lip on the concave ducktail to increase downforce. Overall, the new car is meant to be more aerodynamic and deliver a sportier ride. Equipped with a three-spoke steering wheel, the inside features four bucket seats with double-stitched plaid on suede leather material that’s shelled with carbon fiber.

2023 Genesis GV80 Coupe Concept 2
Photo: Genesis Motor

Adding a nice aesthetic touch to the vehicle are the quad headlights and taillights — which look like cat whiskers if looking at the car head-on — and extend partially onto the sides in a similar way as the X concept from back in 2021. As the brand’s first SUV-coupe concept, the GV80 Coupe harkens more to Genesis’ production models like the GV60 and GV70 — both decidedly sporty SUVs with shorter hindsides and lower clearances compared to the regular GV80 SUV. 

2023 Genesis GV80 Coupe Concept 3
Photo: Genesis Motor

Revealed in a stunning Magma orange-red colorway that represents the company’s “Korean ethos,” the concept will enter production at an undetermined time [H/T: Motor1]. It’s yet to be confirmed whether or not the GV80 Coupe will tap the GV80 SUV’s twin-turbocharged 3.5L V6 or not. However, you can head over to Genesis’ website to learn more.