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The 8 Best Gins for a Classic Negroni Cocktail

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Named after an Italian general over 100 years ago, the Negroni certainly isn’t for everyone. Utilizing the Campari apéritif as one-third of its composition, the cocktail possesses a bitter profile that requires both an acquired palate and astute mixology to appease the person drinking it. While equal parts gin and sweet vermouth round out the recipe, the Negroni might still be the antithesis of a gateway gin cocktail. However, if it’s made properly, it’s one of the most refreshing and delectable concoctions you can order in a barroom.

Like most classic cocktails, the beauty of the Negroni is found in its simplicity. Using only three ingredients, the beverage finds balance from its equal helpings of sweet, bitter, and dry, each helping to highlight the other — that is, if you pick the right gin. With the juniper spirit on a rapid rise over the past two decades, it’s become more and more difficult to find an expression that allows you to strike perfect harmony in your glass. This guide should give you a good place to start as we provide some insight and explore the best gins for making a Negroni cocktail.

Best Gins for a Negroni

What Is A Negroni?

Made from equal portions of its three ingredients, the Negroni is a bittersweet cocktail that could simply not be made without the inclusion of the Italian apéritif Campari, a red-colored bitters (originally dyed red from cochineal beetles) made from a top-secret blend of a few dozen different botanicals. First launched in 1860, Campari was used early on for the Milano-Torino cocktail, which blended the bitters with equal parts Punt e Mes vermouth. Quickly, the Milano-Torino transmogrified into the Americano — said to originate in Gaspare Campari’s own bar — swapping the bitter Punt e Mes for sweet vermouth and adding soda water and lemon garnish as well.

It wasn’t until 1919 when French General Pascal Olivier Count de Negroni was visiting Florence, Italy and asked bartender Fosco Scarselli for a stronger version of his favorite drink, the Americano. Scarselli made the cocktail with gin instead of soda water (stirred, not shaken) and included an orange garnish. While similar and identical recipes existed prior to the 20th century, the Negroni is the one that caught on, especially after getting cosigned by one Orson Welles a few decades later.

Today, the International Bartenders Association suggests you mix 1oz of each Campari, sweet vermouth, and gin into a chilled old fashioned glass over ice, stir with a spoon and add half a slice of orange or orange peel to the rim. However, you’re always welcome to use less or more of certain ingredients as per your own palate.

How To Make A Negroni

The best part about a Negroni is its simplicity, consisting of just three ingredients in equal proportions. Here’s what you’ll need to make it:


  • 1 part gin
  • 1 part sweet red vermouth
  • 1 part Campari
  • 1 orange peel


  1. Pour ingredients (gin, sweet red vermouth, and Campari) into a mixing glass and stir gently.
  2. Strain the concoction into a rocks glass over a large ice cube. Don’t skimp on good ice – clear ice can make all the difference in elevating your cocktail experience.
  3. Garnish with a fresh orange peel to finish off the cocktail.

What To Look For

For the sake of our recipe, we’re going to use Dolin Sweet Vermouth due to its ubiquity on store shelves, fair price point, and classic profile, which blends well against the Campari baseline and adapts to most gins. Although, you can opt for Cocchi Vermouth di Torino if you want to lean on the sweeter possibilities of vermouth.

Because the ratio of ingredients is 1:1:1, you’ll typically want to find a gin that balances flavors nicely with the Campari and sweet vermouth. In order to accomplish that, ditch the more subtle spirits — those will get buried underneath the flavors of their components. Instead, a bigger profile will be your best bet — think big, juniper-forward London Dry gins or ones with heavy citrus notes (although there are some exceptions). Likewise, gins with higher alcohol content (around 43% and above) will do well to match the bitterness of the Campari and herbal sweetness of vermouth.

If you’re okay being less traditional about your Negroni and prefer to taste more of the gin, labels that use a complex blend of botanicals might be your preferred option. Ultimately, your taste buds will be the deciding vote when picking the best bottle. Just make sure you don’t bury any of the ingredients in the process (otherwise, why use them?).

Fords Gin

Fords Gin

Best Budget Gin: Known and made for its versatility in cocktails, Fords Gin is an obvious choice for those who want to experiment with a Negroni without breaking the bank. It was reverse engineered from cocktails themselves to figure out which botanicals needed to be included so that it wouldn’t just taste great, but could be the ultimate boozy ingredient. Not only budget-friendly, this London Dry gin soars with its nine-botanical blend, which includes the likes of the Negroni-friendly orange peel, lemon peel, orris root, jasmine, and coriander seed, all going along with the big juniper profile. The unique bottle itself was designed to be a convenient and ergonomic tool for bartenders to hold when grabbing and pouring.

Country: England
ABV: 45%
Tasting Notes: Juniper, orange peel, lemon peel, orris root, jasmine, coriander see

Roku Gin

Best Japanese Gin: It’s no secret anymore that the Japanese are capable of making some of the best whisky in the world, so it’s no surprise that they also lay claim to what’s becoming a new favorite in the realm of gin. Launched just five years ago, Roku Gin boasts six unique botanicals from Japan (roku is Japanese for “six”) — sakura flowers and leaves (cherry blossoms), sansho peppers, yuzu peel, sencha tea, and gyokuro tea — which are then married with traditional gin botanicals such as juniper and coriander. This creates a truly dynamic profile that pairs magnificently with Campari and vermouth in your cocktail.

Country: Japan
ABV: 43%
Tasting Notes: Cherry blossom, yuzu, juniper, sencha and gyokuro tea, coriander

Tanqueray No. Ten

Tanqueray Ten

Best Citrus-Forward Gin: One of the beautiful things about gin is how even mainstream (and inexpensive) offerings can often hold up to craft expressions. Case in point, Tanqueray has been dominating the gin world for nearly a century, and in 2000, the distillery offered a top-shelf London Dry expression that’s now become a favorite of both seasoned connoisseurs and gin newcomers everywhere. Quadruple distilled in the smallest copper pot stills, Tanqueray No. TEN is then infused with the grapefruit, lime, orange, and chamomile flowers for a refreshing citrusy profile that makes for an unbelievable Negroni.

Country: London
ABV: 47.3%
Tasting Notes: Juniper, grapefruit, orange, lime, chamomile

St. George Terroir

St George Terroir

Best for a Unique Profile: They say at least 75% of taste comes from our noses. That explains the approach of Northern California-based St. George Spirits when it crafted Terroir, a cult-favorite gin — especially among Negroni lovers — that instantly transports you into the lush forests of the Golden State itself. There are few gins as “big” as Terroir, made with 12 botanicals that include Douglas fir pine, California bay laurel, coastal sage, and wild fennel. This expression has a very unique presence and yields an equally-unique experience no matter what cocktail you decide to bless with it.

Country: United States
ABV: 45%
Tasting Notes: Juniper, pine, sage, fennel

Barr Hill Gin

Barr Hill Gin

Best Overall: The sweetness in Barr Hill Gin is never cloying because it comes from the brand’s own raw honey from its own bees, which is added right after infusion with the juniper. The result is subtle and addicting; a big and bold profile of juniper and meadow flowers that allows this new-wave spirit to pair perfectly with so many cocktails such as Negronis and gin & tonics. Coming from the Vermont-based distillery Caledonia Spirits, Barr Hill also happens to be one of the most decorated gins in the world, its straightforward spirit earning it over 50 medalled awards over the past decade.

Country: United States
ABV: 45%
Tasting Notes: Juniper, honey, floral


Oxley Gin

Best Experimental Gin: Experimenting with making gin seems to be a never-ending vocation for many a distillery. And England-based Oxley is no stranger to trial and error. Its flagship gin is the result of 38 different recipes before finally landing on a blend of 14 botanicals that have been macerated together for 15 hours, resulting in a peppery spirit that’s heavy on juniper, coriander, and citrus. What’s more, the gin-making geniuses use a patented process called vacuum distillation which allows the spirit to boil at a super-cold 23°F, preserving the quality of the botanicals.

Country: England
ABV: 47%
Tasting Notes: Juniper, peppery, coriander, citrus

Plymouth Navy Strength

Best Navy Strength Gin: Plymouth is both a style of gin and the name of the last of the distilleries from the town in southern England. At 57% ABV, the overproof spirit from the oldest operating distillery in the nation trades the citrus of London dry for earthier tones. Notes include dried herbs, pine needles, orange blossoms, and flowers to blend seamlessly with the juniper for a balanced, yet big gin that can give any cocktail an extra punch in both flavor and alcohol.

Country: England
ABV: 57%
Tasting Notes: Dried herbs, juniper, pine needles, orange blossoms, flowers

Sipsmith V.J.O.P.

Best Juniper-Heavy Gin: Sipsmith V.J.O.P. is arguably the most juniper-heavy gin on the market and is a favorite for Negronis for that very reason. Standing for “Very Junipery Over Proof” and bottled at 57.7% ABV, V.J.O.P. hits the mark on two levels and is a celebration of the botanical that makes this realm of spirits possible, adding juniper to three separate distillation stages. Launched back in 2009, Sipsmith was the first new London-based distillery to use copper pot stills in nearly two centuries.

Country: England
ABV: 57.7%
Tasting Notes: Juniper, dark chocolate, cedarwood, pine

The Complete Guide to Gin Styles

Photo: Sipsmith

If you love Negronis and want to learn more about the juniper liquor that helps make them, check out our complete guide to gin styles.