Withings Activite Fitness Tracking Swiss Watch

So you want a fitness tracking watch, but you don’t want to make that fashion statement to the world—understandable.

Check out the stealthy style of the Withings Activité, a Swiss-engineered analog watch with plenty of fitness tech inside. There’s an accelerometer to track your steps, sleep, and swimming strokes (the watch is waterproof to 50 meters), with all of the info coming via the Health Mate app. Just double tap the glass to change modes. The case is made of stainless steel and unbreakable scratch-proof sapphire glass. It comes with both a leather strap and a rubber one, and Activité runs on a standard button cell watch battery, so there’s no need for daily charging. It syncs via Bluetooth to iOS devices only. Look for it this fall at $390. [Purchase]