Volvo LifePaint

Dec 4, 2019

Category: Gear

As the original developers of the three-point seatbelt, it’s safe to say that Volvo knows a thing or two about safety. The Swedish automotive maker proves that safety is still a top priority for the brand as they introduce LifePaint.

Teaming up with both Grey London and Albedo100, Volvo was able to create an ultra-reflective spray coating that can easily be applied to any surface, making it more visible in darkness. Whether it’s the metallic frame on your commuter bike or the fabrics of your backpack or jacket, LifePaint works on any nearly any surface or material. Once applied, it’s invisible by day, but gives off a vibrant glow when under a direct light source after sundown – like car headlights for instance. Similar to 3M material currently used on cycling gear throughout the globe, Volvo is hoping this product will help save lives everywhere. And as if the product wasn’t already awesome enough, the brand plans on giving away 2,000 cans of LifePaint for free, distributed by six cycle shops throughout London.

HiConsumption is reader-supported. When you buy through links on our site, we may earn an affiliate commission. Learn more

More From Gear

Luminox's Latest Navy SEAL Foundation Watch Honors Veterans

The military-inspired timepiece is the latest in the brand's partnership with the Navy SEAL Foundation.

Posted By Ethan Brehm

Partner

The 5 Best Travel Backpacks [VIDEO]

Hard working packs purpose built for globetrotting.

Posted By Gray Van Dyke

Partner
Featured Image

The Knotix Is a Roof Rack That Fits Inside Your Trunk When Your Trip Is Over

Folding down to just 23", this fixture can also hold up to 330lbs of cargo.

Posted By

Jul 1, 2022

Featured Image

Trek Debuts IsoFlow Tech with Its Super-Fast Gen 7 Madone Bikes

This road race bike is Trek's fastest yet.

Posted By

Jul 1, 2022

Featured Image

NERF LMTD’s 1:1 Scale Gjallarhorn Blaster from Destiny Is Over 4-Feet Long

The in-game weapon is being brought to life in its truest form.

Posted By

Jun 30, 2022

Featured Image

Prometheus Design Werx Teams with MkII for a Special-Edition Dive Watch

Inspired by the military-only US MIL-W-50717, the Paradive comes with an attachable compass.

Posted By

Jun 30, 2022