Volvo LifePaint

Dec 4, 2019

Category: Gear

As the original developers of the three-point seatbelt, it’s safe to say that Volvo knows a thing or two about safety. The Swedish automotive maker proves that safety is still a top priority for the brand as they introduce LifePaint.

Teaming up with both Grey London and Albedo100, Volvo was able to create an ultra-reflective spray coating that can easily be applied to any surface, making it more visible in darkness. Whether it’s the metallic frame on your commuter bike or the fabrics of your backpack or jacket, LifePaint works on any nearly any surface or material. Once applied, it’s invisible by day, but gives off a vibrant glow when under a direct light source after sundown – like car headlights for instance. Similar to 3M material currently used on cycling gear throughout the globe, Volvo is hoping this product will help save lives everywhere. And as if the product wasn’t already awesome enough, the brand plans on giving away 2,000 cans of LifePaint for free, distributed by six cycle shops throughout London.

More From Gear

Featured Image

Scoured: The Best Gear On Amazon

Get the jump on the fall with this wool & technical knit loadout.

Posted By

Aug 3, 2020

Featured Image

Arc’teryx Unveils A Slew Of Ultra-High-Performance Apparel For The Fall Of 2020

The outfit unleashes some of its lightest and strongest jackets ever.

Posted By

Aug 3, 2020

Featured Image

Salewa Updates Its Dropline Trail Runner With An Ankle-Fortifying GTX Version

An ultra-light trail running shoe now offered in a Mid variant.

Posted By

Jul 31, 2020

Featured Image

SOG Unveils 3 New G10-Equipped XR Folders For Everyday Carry

Utilitarian blades equipped with durable G-10 handles.

Posted By

Jul 31, 2020

Featured Image

District Vision’s ‘Calm-Tech’ Lenses Battle Moisture, Fog, And Rain Droplets

Complementing its ‘Keiichi’ and ‘Takeyoshi Altitude Master’ silhouettes.

Posted By

Jul 31, 2020

Featured Image

ASICS’ Runners Mask Utilizes Strategically-Placed Inlets For Increased Airflow

A washable, reusable, and water-repellent athletic model.

Posted By

Jul 30, 2020