In continuous operation since the 1860s, TAG Heuer is widely recognized as one of the world’s most prestigious horological outfits. With such a strong catalog of traditional timepieces, it’s frankly unsurprising that the Swiss brand’s smartwatches are just as impressive. In an effort to remain at the forefront of the smart horology space, TAG has now updated its entire range of Connected smartwatches.
Comprised of eight different versions, TAG’s new and improved Connected lineup is built around a 45mm case—with either stainless steel or titanium constructions—with a fixed ceramic bezel and the option for metal bracelets or rubber bands. Water-resistant to 164’, the Connected smartwatches all boast a bevy of onboard sensors, allowing them to function as specialized fitness trackers. Furthermore, TAG is also producing a special edition Golf-spec. The customizable face features an OLED display, while the watches’ pushers are inspired by existing TAG chronographs. The entire TAG Heuer Connected Smartwatch lineup is available now, starting from $1,800 for the stainless steel and rubber band versions and going up to $2,550 for the Connected Golf Edition.