Adidas Pays Homage To Hip-Hop Icons With A RUN-DMC Clothing Capsule

Nov 9, 2020

Category: Style

Ever since Run DMC’s iconic 1986 release “My Adidas,” the Adidas Superstar has been ubiquitous throughout pop culture. For though it was once little more than a localized trend, today it’s something of an international phenomenon, with applications in everything from sportswear to skate culture. In celebration of the Queens-based rap group and the Superstar’s 50th anniversary, Adidas is releasing a special set of commemorative sneakers along with some sweet retro-inspired threads.

Headlining the collection are two pairs of Adidas Superstar 50s in white and black as well as black and white colorways. On the former, you’ll find red accent markings located on the tongue, upper, and heel tab, along with some Run DMC-inspired branding. On the latter, Adidas elected to honor the late Jam Master Jay by including his portrait front and center on the tongue. Both sneaker styles ship with an extra set of “fat” laces and an exclusive custom box. And when it comes to the apparel aspects of the collaboration, Adidas looked to its originals line for inspiration. As well as a satin varsity jacket and a “Kings From Queens” crewneck, there are two heavyweight fleece hoodies and three graphic t-shirts. Available November 14th from $35.

Purchase: $35+

HiConsumption is reader-supported. When you buy through links on our site, we may earn an affiliate commission. Learn more

More From Style

Featured Image

The 15 Best Chelsea Boots for Men in 2021

Class up your footwear with this classic silhouette.

Posted By

Oct 22, 2021

Featured Image

Style Guide: Brutalist

A collection of blacked-out goods inspired by the mid-century architecture style.

Posted By

Oct 22, 2021

Featured Image

Huckberry’s Carrying Exclusive Versions of the Faherty Legend Hoodie & Sweatpants

An olive melange twill variant of the advanced athleisurewear top & bottom set.

Posted By

Oct 22, 2021

Featured Image

Bremont Unveils Its Very First In-House, British-Made Automatic Movement

A limited edition run of Longitude models with all-new UK-made movements.

Posted By

Oct 21, 2021

Featured Image

adidas Collabs with solebox to Deliver These Racing Jacket-Inspired EQTs

The iconic adidas silhouette has turned 30.

Posted By

Oct 21, 2021

Featured Image

IWC & Hot Wheels Join Forces for a Limited-Edition Run of Ti Pilot’s Watches

A 50-unit collab that comes paired with a 1:64-scale Mercedes-Benz 300SL.

Posted By

Oct 18, 2021