The ‘Forever Floatride GROW’ Is Reebok’s First Plant-Based Sneaker

Sep 24, 2020

Category: Style

Reebok has spent the vast majority of its time at the forefront of athletic footwear, and through the decades, its reputation on, and off the court has become irrefutable. However, the brand’s courtside sneakers aren’t the only area where it excels. Recently, Reebok announced that it would take on the running world with an all-new example dubbed the Forever Floatride GROW — its first-ever USDA certified plant-based shoe.

While the Floatride GROW departs from the chunky, recognizable silhouettes that have made the brand so popular, it’s for good reason. The sleek, slimline design is tailored toward running, walking, and training, acting as a mediator between conscious, health-minded individuals, and the tarmac below. To promote the company’s ethical ethos, the GROW is comprised of a few interesting ingredients, including BLOOM algae, eucalyptus, castor beans, and real rubber trees. A closer look reveals the Floatride’s earth-inspired characteristics, which include beige lacing, a white mesh upper, and soil-hued accents, throughout. To round things out, the brand has decided to work alongside one of Boston’s most notable farms to create a unique, “collector’s edition” shoebox packed with fresh vegetables. But there’s a catch: only the first 50 customers to order the shoe through Reebok’s UNLOCKED site will receive the limited-edition keepsake. Look for the GROW to launch via the company’s website on October 1.

Learn More: Reebok

HiConsumption is reader-supported. When you buy through links on our site, we may earn an affiliate commission. Learn more

More From Style

lululemon's Metal Vent Tech 1/2 Zip Is An Essential Part Of Any Winter Wardrobe

Pairing a slim fit with a seamless construction for comfort on the move.

Posted By Gray Van Dyke

Partner
Featured Image

These REC Watches Feature Dials Made From Two Of Carroll Shelby’s Mustangs

Swiss-made timepieces derived from the legendary 'Green Hornet' & 'Little Red.'

Posted By

Jan 15, 2021

Featured Image

NEZUMI & RUF Join On A Chronograph Watch For Classic Racing Enthusiasts

Inspired by a rich history of automotive excellence & Porsche passion.

Posted By

Jan 13, 2021

Featured Image

The 20 Best Lightweight Spring Jackets For Men

Keeping you warm and dry in the event winter rears its ugly head.

Posted By

Jan 12, 2021

Featured Image

Kashiwa Sato’s G-SHOCK Watch Collab Has 3 Swappable Bands & Bezels

Done in concert with renowned Japanese designer Kashiwa Sato.

Posted By

Jan 11, 2021

Featured Image

Zenith Brings Back One Of The First El Primero Chronos With A 1969 Revival

Completely reverse engineered from the watch's original blueprints.

Posted By

Jan 8, 2021