It’s true that content creation, influencer collaboration, and a focus on social media presence have increased significantly over the past decade, so instead of battling against the natural order of things, Panasonic has finally given in to the cries of the prosumer photography world. The renowned camera manufacturer has recently unveiled its upcoming G95/90 Digital Single Lens Mirrorless Camera — aiming to satisfy both the photographic and cinema-oriented creators who’ve been asking for the best of both worlds.
The G95/90 is the next logical step for the Japanese camera maker — satiating the consumer’s widespread call for a platform that integrates a slew of highly-anticipated, video-oriented properties alongside a competitive photography platform. The camera will utilize a 20.3MP Live MOS sensor resolution, Venus Engine image processor, 17.3 x 13mm sensor size, UHD 4K 30p video, and an ISO range of 100-25600, allowing it to perform well in less-than-illuminated conditions. A 49-area DFD contrast autofocus and 1.2-million dot, 3-inch articulating touchscreen allow vloggers and YouTube creators to lock onto their subjects (and even themselves) with ease. To bring even more anticipated content-oriented characteristics into the mix, Panasonic has thrown in a stereo mic input, headphone jack, and hot shoe for external recording, audio monitoring, and peripherals. The ability to use a clean HDMI-out, simultaneous internal and external recording, and the anticipated V-LogL flat profile for improved editing ability in post gives creators a new reason to make the switch to Panasonic’s mirrorless lineup, while extensive sealing allows for worry-free splash- and dust-proof use.