These Carbon-Plated Marathon Kicks Are On’s Most Athlete-Informed Shoes Ever

Jun 8, 2021

Category: Gear

Up until recently, Nike’s carbon-plated kicks were largely uncontested in their race-day dominance, helping runners break records to the point that even the World Athletics Association had to revise its regulations. As such, competing manufacturers have been faced with a difficult choice: to let their athletes rock the Big Swoosh’s shoes or to create a Vaporfly vanquisher of their own.

With the announcement of the ‘Cloudboom Echo,’ Swiss-based running specialist On has decided that enough is enough — Nike’s become far too comfortable atop the marathon podium. Developed over the course of two years using both real-world feedback and extensive lab testing, it makes for the most “athlete-involved” shoe On has ever created. Underneath, the Cloudboom Echo rides on two layers of CloudTec cushioning, a redesigned, rocker-shaped Speedboard, as well as a superlight Helion foam. In theory, the combination should make it protective enough to handle high milage yet responsive enough for speed work, with the added benefit of reducing a runner’s fatigue over time. While we don’t know much more at this point, you’ll be able to pick it up for $270 starting June 22nd.

Purchase: $270

Photo: On Running

HiConsumption is reader-supported. When you buy through links on our site, we may earn an affiliate commission. Learn more

More From Gear

adidas Gives Its Terrex Swift A High-Performance, Sock-Collared GTX Update

Bestowing the already outstanding hiking boot with a host of visual & performance updates.

Posted By Staff

Partner

Benchmade's Best-Selling Bugout Knife Is Even Better With Premium Materials

Including a Bohler M390 blade and beautiful machined aluminum handles.

Posted By Sean Tirman

Partner
Featured Image

Bike Shed Celebrates the Opening of its LA Location with a Pair of LE Hedon Helmets

The West Coast motorcycle mecca will finally launch later this October.

Posted By

Sep 22, 2021

Featured Image

Hands-On: adidas Terrex Swift R3 Hiking Shoes

Lacing up & heading to the desert with adidas' latest high-performance hiking shoes.

Posted By

Sep 22, 2021

Featured Image

The 5 Best New EDC Knives Of September

The inside scoop on some of the freshest bladed tools to add to your loadout.

Posted By

Sep 22, 2021

Featured Image

Mongoose Is Bringing Back Two Iconic ’80s BMX Bikes for Its Classics Collection

A pair of period-correct replica models brimming with old-school cool.

Posted By

Sep 22, 2021