Staying ahead of the pack in the race, Nike is introducing a brand new proprietary innovation to provide runners with best energy-return possible. The new technology dubbed Nike Joyride will premiere in the Nike Joyride Run Flyknit Shoes, delivering a level of comfort dedicated runners never felt before.
The game-changing proprietary cushioning system is made of thousands of TPE beads, which is a copolymer of plastic and rubber, to create a dynamic footbed that conforms to your foot for a custom fit. These TPE beads are placed in zonally-tuned pods, allowing the foam to expand in multiple directions, facilitating a smooth heel-to-toe transition forward. According to Nike, the novel sensation is similar to running on bubbles. The result of Nike Joyride tech is amazing impact absorption and energy return, allowing you to crush your running goals. The Nike Joyride Run Flyknit sneakers are available today for Nike members. For everyone else, they hit shelves on August 15 for $180.