Nike Upgrades Its High-Tech Self-Lacing Basketball Shoe With The BB 2.0

In 2016 Nike introduced the first-ever electronically-adjustable, self-lacing shoe with the HyperAdapt. The sportswear powerhouse followed the much-hyped kicks up with the even-more-advanced Adapt BB in early 2019, though Nike has now unveiled the latest shoe to feature the brand’s E.A.R.L. (Electric Adaptable Reaction Lacing) system with the new BB 2.0.

The BB Two’s still utilize the same lightweight “power-lacing engine,” though a host of changes have been employed in an effort to deliver a markedly better overall product. At the request of basketball players who asked for a bit more underfoot bounce, Nike has given the 2.0’s Air Zoom Turbo Cushioning a la the Kyrie line. The new BB’s also afford an improved transition from heel to toe thanks to relocating the power-lacing engine and altering the midsole stack height. The BB 2.0 is also much easier to take on or off, with the new model shedding its predecessor’s Flyknit shroud, expanding the collar area, and implementing a rugged Ballistic mesh across the entirety of the shoe’s upper. Aesthetically, the 2.0 has been heavily reworked, with the shoe now sporting larger Swooshes, plus new “pixelated textures” and more vibrant accent colors. Pricing hasn’t been announced, though the Nike Adapt BB 2.0 is scheduled for a February 16 release.

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