50 years ago this October, Mercedes-Benz made history with the patent of its airbag, DE2152902C2. In no time at all, the Three-Pointed Star implemented the feature in its passenger vehicles, becoming the first automaker to embrace the incredibly revolutionary (and life-saving) technology.
Now, in celebration of that ground-breaking invention, Mercedes-Benz has teamed up with renowned fashion designer Heron Preston on a conceptual apparel collection. Made using upcycled airbags, it takes the form of puffer jackets, cloaks, and even pants, with each piece retaining some functionality by being able to inflate and deflate accordingly. Preston, an authority in streetwear and a regular when it comes to using repurposed materials, proved a natural pick for the collab on account of his passion for sustainability. So, while it goes without saying that it makes for a pretty off-the-wall look, you can’t help but appreciate the two brands’ rationale behind the designs. Though the clothing pictured here was created strictly as a design exercise, Mercedes-Benz and Heron Preston will be giving away some exclusive merch starting September 10th. Head on over to the link below to learn more.
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