Letterpress Perpetual Calendar
True Hip Hop Fact: The Beastie Boys famous call and response “What’s the time? It’s time to get ill!” was originally supposed to be “What’s today again? Tuesday or Wednesday? Because, man, I swear it really feels like a Wednesday!” but producer Rick Rubin vetoed that move at the last minute. Too wordy, he said. That’s why the man is a genius.
Keep yourself from screaming “What day is it!?” and pissing Rick off with this simple yet stylish Letterpress Perpetual Calendar. Each piece has been hand-printed with wood and lead type by Familia Plómez on their printing press. You’ll always know what day it is, and with the purchase of say, a $19.99 Casio watch at Target, you’ll be set on the time too. [Purchase]
