KITH & ASICS Honor The GEL-Lyte 3’s 30th Anniversary With 30 Unique Colorways

Nov 30, 2020

Category: Style

KITH’s Ronnie Fieg has been an avid enthusiast of ASICS sneakers for years, resulting in a healthy number of partnerships between the two. While the shoe brand’s immaculate silhouettes have served as a promising foundation for KITH’s unique, limited-edition recreations, few can match Fieg’s muse — the GEL-Lyte 3. Now, to celebrate the model’s 30th anniversary, the brands have joined forces, once again, resulting in one of the largest sneaker releases that we’ve seen in recent months.

The KITH x ASICS GEL-Lyte 3 “Palette” collection is interesting in both theory and execution, celebrating the 30th anniversary of the silhouette through the implementation of the brands’ most-used colorways. As a result, 30 shades of KITH’s most notable colors have been applied to the sneaker, resulting in a limited-edition run of only 300, per hue. Representing over nine years of heritage within the streetwear industry, these specific shades take on a systematic feel, creating value-based uniformity similar to a design-centric palette that you might find in painting, or product rendering. Information on pricing is sparse, so be sure to keep a close tab on Fieg’s Instagram account prior to the collection’s release on Black Friday.

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