Kit Bike Bicycle In A Bag

We’re not sure if Indian company Lucid Design can afford to hire Justin Timberlake and Andy Samberg, but we’re totally seeing a “It’s your bike in a bag!” ad campaign for this winner of the prestigious Red Dot design award.

It’s a concept called Kit Bike, a simple white bicycle that’s easily assembled, disassembled, and stored in a circular leather backpack which is split into 3 sections to store the 2 wheels and all of the components. There are 21 parts that would quickly twist and lock together, then get secured with a key. The frame is hollow aluminum that attaches to steel hubs with powder coated aluminum rims, while the seat is leather and the handlebar grips are fashioned from cork. Keep your dreams in check though; right now there are no plans to produce Kit Bike.

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