Timex has always been the brand that “takes a licking and keeps on ticking,” and that statement looks to be truer than ever when it comes to the brand’s latest watch. The heritage American watchmaker has collaborated with the James Brand, the Oregon-based manufacturer of some of our favorite knives and EDC gear, to make one seriously tough automatic field watch.
The James Brand x Timex Expedition North Titanium Automatic Watch has a 41mm case made from strong and lightweight titanium with a matte finish. The black dial is in a classic Timex field watch design, with an inner military time track and simple printed batons for the hour markers. The hands and indices are all coated with bright-glowing C3 Super-LumiNova, and an AR-coated sapphire crystal protects the co-branded dial. The screw-down crown sits between a pair of rugged crown guards and is inset with a bright green James Brand logo. A 21-jewel automatic movement with a date function from Miyota powers the watch, and the movement is visible behind a sapphire exhibition caseback. The watch is water-resistant to 200m and is sold on a black NATO-style nylon strap with matching titanium hardware.
We have to say, between the titanium case, automatic movement, dual sapphire crystals, and Japanese automatic movement, the James Brand x Timex Expedition North Titanium Automatic Watch is one seriously feature-packed timepiece. And once you factor in the surprisingly affordable $349 price tag, then you’re really looking at one of the most compelling EDC watches on the market. Look for the watch starting October 6th at the Timex, James Brand, and Huckberry websites.