When the first GoPro action camera hit the market in the mid-aughts, it revolutionized the segment, spawning a slew of future models as well as a host of increasingly advanced competitors’ offerings. And while over the last decade the evolution of action cameras has primarily focused on improving picture quality, Los Angeles and Shenzhen-based outfit, Insta360 has opted to take things in a novel direction via the introduction of its new, highly-modular ONE R model.
Capable of shooting 5.7K video, the ONE R features an all-new body with an integrated touchscreen and removable (and upgradable) battery pack. And while the basic ONE R might not sound too exciting on its own, what really makes it shine is the slew of add-on mods and options on offer. The rig’s modular nature allows for it to go from a 4K60FPS 360-degree action camera to a 4K wide-angle to a regular camera all by simply swapping out the mods. Armed with a new image signal processor, the ONE R also gets FlowState stabilization which affords remarkably shake-free capture. As far as add-on kits, there’s a 5.3K 1” sensor mod that Insta360 developed in collaboration with Leica known as the 1-inch Edition, as well as two separate Aerial Edition packs produced alongside noted drone company, Mavic. Insta360 also lets customers piece together their own bundles on the manufacturer’s website, allowing buyers to select from insta360’s range of memory cards, battery packs, stands and mounting hardware, lens upgrades, and even the outfit’s invisible selfie-stick. Pricing for the Insta360 ONE R starts at $300 and goes up to $550.