Heineken Sub: Tabletop Beer Chiller

Oct 22, 2013

Category: Food, Tech

Whether you like Heineken beer or not, you have to commend them on their innovation within the booze department as of late. Their newest offering, the Krups Heineken Sub, is bringing chilled draft beer right to your own kitchen countertop.

Refrigerator shelf space is limited, and that’s one of the features that makes this device so great. The Sub will chill your beer to a refreshing two degrees celsius, right from your countertop. The device was designed by none other than Marc Newson, and was built by the team at Krups (the same guys known for their convenient at home coffee brewing machines). The device couldn’t be more simple to use either. Just load the “torp” (you guessed it, short for torpedo) into the hatch, and you’re ready to party. The best part is the ability to order new “torps,” having them delivered right to your front door. As of right now there is only Heineken (and Heineken affiliate) beers available, but we could see that change in due time. Expect this tabletop draft beer dispenser hit the retail market this holiday season. [Purchase]

Heineken Sub 2

Heineken Sub 3

Heineken Sub 4

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