The outdoors has always been an inspirational medium for apparel manufacturers, providing earth-imbued intricacies, rugged challenges, and purposeful problems that would need to be solved via the inclusion of some special material or design. But, with the outdoor image becoming as commoditized as ever, the industry’s leading gear proprietors have learned to cater to the city’s stylish masses — a notion that’s been exemplified perfectly by Columbia’s new SH/FT Street Sneaker.
Columbia’s new SH/FT line follows the same aesthetic lineage as Nike’s outdoor-oriented ACG line, which couples industry-leading styles and silhouettes with characteristics from the medium’s most refined hiking variants. These urban sneakers — which encompass a 100% waterproof, stretch-knit composition — channel the spirit of streetwear’s most iconic models, while retaining their rugged, trail-ready facade. Utilitarian attributes like a durable lugged outsole, breathable mesh upper, and the company’s proprietary OutDry waterproofing make their debut on Columbia’s first urban example. Head to the outdoor proprietor’s website for more information.
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