This $16k Colnago V3Rs Is The First Official Bike In Tour de France History

Jun 3, 2021

Category: Gear

Reigning Tour de France champ Tadej Pogačar rode to a historic finish last year — and not just because the event was held in the midst of a global pandemic. For in addition to being the only competitor in the race’s history to simultaneously capture the general, the young rider, as well as the mountains classifications, Pogačar was also the only Slovenian winner and the youngest (just 21-years-old!) to take the top spot since 1904.

In celebration of Tadej Pogačar’s monumental achievements, Colnago has partnered with the Amaury Sport Organization to create the first official bicycle in the history of the Tour de France. Based on a V3Rs (the same bike Pogačar rode to victory), it features an eye-catching black and yellow livery throughout the frame and brake lever complete with unique Tour-inspired details like an outline of France on the rear triangle, an event logo on the top tube, and even a special edition Selle Italia saddle. Oh, and Colnago will be building just 108 TDF V3Rs as an homage to the number of Tours held since the race’s founding in 1903. If your yellow jersey enthusiasm knows no bounds, you can make it yours for a “mere” $16,400.

Purchase: $16,400

Photo: Colnago
Photo: Colnago
Photo: Colnago

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