G-SHOCK’s Ultra-Tough GBD800 Is A Top-Tier Fitness Tracker

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Once an interesting novelty, fitness trackers have started to seem like they’re a dime-a-dozen. And our biggest issue is that most of them don’t do much outside of count your steps. Thankfully, G-SHOCK has come along and unveiled a watch that can do everything we’ve come to expect from a top-tier fitness tracker and more — all with styling that you’ll happily sport each and every day.

A member of their Power Trainer lineup, the GBD800 is an impressive timepiece — boasting shock-resistant housing, high-intensity Auto LED lights for visibility in any conditions, a World Timer that covers 48 international cities, 200 meters of water resistance, mineral glass, and a super-durable resin case. And while we’ve come to expect all of that out of G-SHOCK’s legendary watches, this one also has some handy fitness-focused features that caught us by surprise. That includes Bluetooth connectivity and app-compatibility — so you can monitor all your fitness stats from your smartphone — a step counter, calorie counter, a Multi-Timer, and enough onboard memory to keep data for up to 200 laps. Best of all, this super-tough, tech-filled timekeeper will cost you just $99.

Purchase: $99