Motorcycling would be nothing without its rugged exterior facade, and aside from the elaborate heritage surrounding renowned bikemakers and their machines, gear companies have played a huge role in the development of the counter-culture. BELL is one of those companies, supplying riders with iconic gear that has stood the test of time. Now, with creativity and personalization at the forefront, their flagship Bullitt has received an anticipated customization option that will help make the helmet all your own.
The “retro-futuristic” helmet is one of the brands most recognizable pieces of gear, inspired by the legendary BELL Star helmet that was popularized during the 1960s and 1970s. A genuine leather interior and low profile composite shell ensure that the Bullitt is made with the highest quality in mind, while integrated speaker pockets, metal mesh intakes, exhaust vents, and a padded chin strap give riders the quality-of-life improvements that they’ve come to expect from modern day offerings. The Bullitt retains the same inspiring quality as always — but the real story is the release of BELL’s new customization options, allowing you to design your dream-helmet from the ground up. An intuitive interface reveals a slew of color, design, visor, and personalized signature variants, as well as an innovative 3D rendering feature that updates the helmet in real-time as you make changes. If you’ve been waiting to jump on the Bullitt bandwagon, now’s your chance — the $600+ customization option might not be around for long.