Apple Gives The iMac A Long-Overdue Redesign Featuring Its Powerful M1 Chip

Although Apple initially got its start producing powerful desktop computers, the iMac has taken something of a backseat as the Cupertino-based company has foraged ahead with its other tech offerings. However, given that the most recent generation was released all the way back in 2012, needless to say — it’s long overdue for an update.

As part of its ‘Spring Loaded’ even, Apple has just unveiled the next generation of its flagship device, promising a slimmer 11.5mm design, six different finishes, and more powerful performance. In practice, this means that the new iMac now spans some 24 inches to the outgoing model’s 21, with a 4.5K Retina display boasting True Tone technology for automatic color temperature adjustment. And that’s not all — Apple’s also given it a much-improved webcam and audio setup, including a 1080p FaceTime HD camera as well as a three-mic and six-speaker sound system. But the best part of the announcement comes in the form of the 8-core M1 chip, an addition that ensures it’ll be faster in everything from its CPU performance to its app-based machine learning. Rounded out by a new touch ID-enabled keyboard, a color-matched mouse, and a magnetic power cable, it’ll go on sale from $1,299 starting April 30th.

Purchase: $1,299+