Google Project Ara Smartphone

Project Ara has been around for a while now. Originally proposed as ‘Phonebloks’, it gained a good deal of buzz around the web in 2013, and was then picked up by Google through Motorola where for the past three years it has been in development. Now – after a whole lot of work, the team is getting ready to ship out Project Ara developer units later this year.

If you aren’t familiar with this promising piece of tech yet, the whole idea behind it is that, because everyone has different uses for their phones they should be able to modify how their phone actually works. No more buying the same cookie cutter piece of tech everyone else has. The modular design allows someone who loves photography to buy a better, bigger lens, and maybe throw in a bit more memory, while a person with diabetes could possibly just clip in a special reader to check glucose levels. Not only does this let folks use their own imagination and creativity – it does away with planned obsolescence. A brand new must have update no longer means you throw away your phone – you just buy a new bit to slide into your phone. With a tentative date for release in the middle of 2017, you may want to think twice before you upgrade that iPhone. [Purchase]

Google Project Ara Phone 1

Google Project Ara Phone 2

Google Project Ara Phone 3

Google Project Ara Phone 4

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Google Project Ara Phone 6

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